Case Studies

Our Customers Success Stories

Discover how retail leaders use ZIQY to launch and manage their circular offerings.

Success Stories

Different circular projects, one platform: rental is just one of the models our customers monetize with ZIQY.

since 2023
Challenge

Make access to musical equipment more affordable, with no upfront investment, and a seamless online + in-store experience.

Solution

Centralized rental platform (web + retail), selection/duration journey, guarantees, optimized availability and logistics.

Result

New revenue stream + customer loyalty, service aligned with usage economy and responsible consumption.

since 2018
Challenge

Launch an innovative and sustainable shoe rental model to reduce overconsumption while creating a modern retail experience.

Solution

Subscription: new shoes every 2 months, choice to buy at -60% or return for second-hand + online & in-store journey (store appointment, simplified signup, SMS payment).

Result

Pioneer positioning + seamless omnichannel experience + circular loop (return, refurbishment, second life).

since 2020
Challenge

Offer alternatives to purchase, adapted to new usage patterns: make cycling more accessible through subscription (mobility) and facilitate restocking on everyday products.

Solution

Subscription rental (bike): turnkey offer with selection, in-store pickup, theft/damage insurance, servicing, breakdown assistance. E-commerce subscription (restocking): choice + frequency, delivery, automatic payment, customer account management.

Result

A more flexible and sustainable offer than purchase alone: long-term and secure usage; more convenience, savings and enhanced loyalty.

since 2024
Challenge

Avoid stockouts/restocking oversights and make recurring purchases more convenient (nutrition, supplements, pet food...).

Solution

"No commitment" subscription journey: product + frequency selection, delivery, automatic payment, management/modification/cancellation from customer account + loyalty points.

Result

More convenience and savings vs. one-time purchase, loyalty through recurrence and points.

since 2025
Challenge

Enhance in-store experience with circular offerings (trade-in/resale/rental) despite a heterogeneous network and strong legal constraints (margin VAT, invoicing, payment collection, signature).

Solution

Omnichannel point-of-sale journey: contract signature on payment terminal + payment via QR code, SMS or email, with subscription and/or deposit management.

Result

Fast in-store experience and measurable commercial performance at different scales: store, group and brand.

iRentitsince 2024
Challenge

Provide access to electronic equipment with a controlled monthly budget, no commitment, and an included insurance promise.

Solution

Simple rental journey "Choose → Rent → Enjoy → Return", extensive catalog, iRentCare insurance included, and highlighting the ecological impact of the multi-life model.

Result

A "freedom + peace of mind" offer (no commitment + included insurance) with visible customer satisfaction (4.8/5 rating).

Locasono
Challenge

Make event equipment rental (sound, lighting, video) simple, fast and secure, with an extensive catalog and associated services.

Solution

100% online booking (24/7), "easy/fast/secure" journey, advertised catalog of 500 products, + services (delivery, installation, assembly/disassembly).

Result

A structured and industrialized offer, supported by a multi-site organization (3 stores: Paris, Lyon, Lançon de Provence).

Baby'tems
Challenge

Enable traveling parents to quickly rent baby equipment (stroller, crib, car seat...) with a high level of trust (hygiene, quality, availability).

Solution

Date-to-date rental (start/end), simple credit card payment, choice of delivery method (home/hotel/station/airport or pickup), confirmation within 24h; promises "recent equipment", "maximum hygiene", "delivery & pickup 7 days a week".

Result

A highly rated experience (displayed testimonials, 5-star rating on the page) and a service perceived as very convenient.

Lokaphone
Challenge

Make access to high-end smartphones more affordable in Martinique, while reducing electronic waste through refurbished devices.

Solution

Refurbished smartphone rental/subscription offer with warranty throughout the rental period, included breakdown & damage insurance, 24h express delivery, option to change phones for free after 12 months.

Result

A "stress-free" experience and a clear value proposition "insured + accessible", with perfect management of recurring payments.

Le Roi du Matelassince 2024
Challenge

Make quality bedding more accessible (monthly budget), while offering flexibility (upgrade bedding according to needs) with a simple journey.

Solution

In-store subscription with assistance, home delivery, automatic monthly payment, new products guaranteed throughout the rental period.

Result

A "hassle-free" experience (store + delivery + monthly payments) and a circular model: returned products are inspected for "a new life" (low-price resale or donation to charities).

Feu Vertsince 2026
Challenge

Launch a profitable, affordable circular offer on automotive equipment (roof box, trailer and snow chain rental), with smooth rollout across the entire network — company-owned stores and franchises alike.

Solution

Omnichannel web + in-store platform handling franchise-network specifics, with end-customer-friendly pricing and agile offers timed to seasonal peaks.

Result

A recurring revenue line that monetizes automotive equipment without selling it, pioneer positioning in circular auto, and a consistent omnichannel experience across the whole network.

SNCF — Circuit Courtsince 2026
Challenge

Monetize station spaces through B2B rental (locations, furniture, corners) for local players — food trucks, retailers — despite demanding logistics and compliance, and stations that are all different (layouts, lunch/evening/day slots, subscriptions or short formats).

Solution

Dedicated station-space rental platform: per-station pricing grids and time slots, recurrence in a single payment, and automated B2B invoicing and legal compliance.

Result

Each station markets its own modular offers, tuned to its passenger flows and local fabric, maximizing occupancy and revenue from previously underused spaces.

Zic Ethicsince 2026
Challenge

Orchestrate a hybrid, scalable offer — musical instrument rental subscription + sale of maintenance products and consumables — with transport and logistics constraints specific to each product type.

Solution

Hybrid checkout combining subscription (rental) and classic sale, evolving catalogs, and multi-flow shipping rules tailored to each product family.

Result

A clear circular offer in the music market that combines recurring subscription revenue with margin on consumables, backed by a smooth go-live and controlled logistics.

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