User experience is at the heart of all today’s discussions. It has become an integral part of your marketing action plan. A relevant differentiation support and a powerful customer loyalty development tool. Find out how to give your subscribers a great experience. Subscribers: what is user experience? The term UX comes from the English […]

You don’t yet know it, but you have everything you need to develop your customer knowledge and maximise your growth. Today we explain why it is now essential to analyse the data that you collect from your subscribers. And how you can make the most of it in order to deliver an ever stronger subscriber […]

Although customer acquisition must remain at the heart of your marketing strategy, in particular when launching your offer, the challenge of developing customer loyalty takes top priority today. ZIQY, the ultimate subscription management platform, explain to you how subscription has established itself as an essential lever within your customer loyalty strategy today. Customer Loyalty vs […]